Meta Ads
We will help you create and manage Meta Ads campaigns
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Ad Campaign Objective
- Meta Ads allow advertisers to choose from various campaign objectives, such as brand awareness, reach, traffic, engagement, app installs, video views, lead generation, messages, conversions, catalogue sales, and store traffic.
Target Audience
- Advertisers can define their target audience based on demographics, interests, behaviours, and connections on Meta platforms. Custom audiences, lookalike audiences, and retargeting options are also available.
Ad Creatives
- Advertisers can create various types of ad creatives including images, videos, carousels, slideshows, collections, instant experiences (formerly Canvas ads), and augmented reality (AR) experiences.
Ad Placement
- Ads can be placed across different placements on Meta platforms including Facebook, Instagram, Messenger, and Audience Network. Advertisers can choose automatic placements or manually select specific placements.
Ad Bidding
- Advertisers can choose from different bidding strategies such as cost per click (CPC), cost per thousand impressions (CPM), cost per conversion, or value-based bidding.
Ad Formats
- Meta Ads support various ad formats including single image, single video, slideshow, carousel, collection, instant experience, and playable ads.
Ad Performance Tracking
- Advertisers can track the performance of their ads using the Ads Manager platform, which provides insights such as reach, impressions, clicks, conversions, and return on ad spend (ROAS).
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